Utah State logos and wordmarks (marks) are immediately recognizable and should be the starting point when creating materials.
The university’s suite of logos and wordmarks (marks) provide a quick and powerful visual identification that is a critical component of our identity. The guidelines below will help you understand how to best use one of the essential building blocks of Utah State’s brand: logos. The success of Utah State University's brand identity (previously referred to as the Visual Identity Program) relies on the clarity and consistency with which it is implemented.